Phishing for Phools

Phishing for Phools

by George Akerlof

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Akerlof and Shiller argue free markets inevitably produce manipulation because profit-seeking exploits psychological weakness. Deceiving people against their interests is a market feature, not a bug.

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288
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In this collection, Phishing for Phools references 2 other books.

It draws on Influence and Thinking, Fast and Slow.

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References Cialdini's persuasion research to illustrate how marketers exploit psychological vulnerabilities

Influence

References

Influence

by Robert Cialdini

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