Designer and Author
Jon Yablonski is an American designer who specialises in translating complex psychology principles into practical design guidance. He is the creator of the Laws of UX project and author of the book Laws of UX: Using Psychology to Design Better Products and Services.
by Jon Yablonski
Laws of UX distills foundational psychological principles into actionable design guidelines, covering 21 laws organised across heuristics, Gestalt principles, and cognitive biases. Jon Yablonski translates research from Hick, Fitts, Miller, and Kahneman into practical frameworks that product designers can apply to create more intuitive interfaces. Each law is paired with real-world examples from popular digital products.
The books Jon Yablonski references, cites, and recommends most frequently.
by Daniel Kahneman
Kahneman reveals that our minds run on two systems: fast intuition and slow deliberation. Most errors in judgement come from trusting System 1 when the situation demands System 2's careful analysis.
by Nir Eyal
Eyal maps the four-step loop, trigger, action, variable reward, investment, that makes products habit-forming. A practical blueprint for building (or recognising) addictive design.
by Don Norman
Norman reveals why badly designed objects frustrate us and how good design makes correct use intuitive. The principles, affordances, feedback, constraints, apply far beyond physical products.
by Richard Thaler
Thaler and Sunstein argue that small changes in how choices are presented, nudges, can dramatically improve decisions without restricting freedom. Choice architecture is a powerful tool for public policy and beyond.
by Steve Krug
Krug argues that good web design is about eliminating thought, not adding features. Users scan, not read, so every page should be self-evident and require zero mental effort to navigate.
Who Jon draws from, and who draws from Jon — aggregated across every book in this collection. Counts show the number of citation links, not the depth of each one.